We measure TV audience in Bulgaria, Czech Republic and in Armenia (via licence). We are part of the global Nielsen group which provides TV audience measurement in more than 30 countries around the world.
We started preparing the Television Audience Measurement project in Bulgaria in late 2011. Since then we extended our coverage from Sofia to other cities, towns and villages and we have measured the TV audience in Bulgaria on a national level from the beginning of 2014.
What are TV meters (also called peoplemeters) good for? What do they look like and who has them at home? Why do we even measure TV audience? You can learn about all of this and a lot more at following websites.